If you are looking for a partner, financing, corner investor or venture capital, you will be asked for a business plan. Even if you don’t need capital in the formation of your new business effort, you will still be glad that you have a business plan in place to help you prove that you have the right things and that the business is economically viable. The first step in creating your new business is to create a custom business plan. Use this overview as a template to make sure you don’t forget anything important. This is a business plan layout and overview I made after reading over ten business plan books and taking the best of each and putting them in one overview. I freely give this to you and wish you good luck in your new business. It is the great entrepreneurial spirit and entrepreneur that has built up this great nation, happy to see that you are one of us
BUSINESS PLAN
I. SUMMARY
A. Business form
B. Introduction
C. State of Technology
II. OBJECTIVES
A. Goals
1. Market share
2. Sales
3. Customer service
B. Purpose statement
III. BUSINESS ANALYSIS AND INDUSTRY ANALYSIS
A. Location
B. Background
1. Performance
2. History
3. Strengths
C. Local
1. Trends
2. Business environment
D. Position for growth
1. Future of industry
IV. MARKETING ANALYSIS
A. Marketing strategy
1. Customer markets
a. Types
2. Government markets
c. Agencies
d. Divisions
3. Non-profit markets
f. Organizations
2. Risk considerations
a. Politics – Special Interest – Government
b. Competition – Profiles
3. Inventory
a. Products
b. Necessities
c. Purchase
4. Equipment
a. Layout
b. Type
5. Sales
a. Tactics
b. Prices
c. Promotions – Advertising
6. Average
a. Fundraising
b. Newspaper
c. Radio
B. Demographics
1. Scope
2. Segment
3. Surveys – Etc.
4. Markets to exploit
5. Types of customers
C. Distribution
1. Customer service
2. Delivery
3. 1-800 number
4. Flyers
V. MANAGEMENT
A. Implementation
B. Operation
C. Training
D. Labor
E. Independent contractors
VI. OPERATIONS
A. Hours
1. Operation
2. Delivery
3. Specialty
B. Maintenance
1. Vehicles
2. Equipment
VII. LEGAL STRATEGIES
A. Licenses
B. Regulations
C. Insurance
VIII. FINANCIAL STRATEGIES
A. Taxes
B. Capital Requirements
1. Financing
2. Required investments
3. R.O.I.
4. Breakeven
5. Working capital
C. Advantages
1. Security
2. Health coverage
D. Projections
1. Relationships
a. Fast ratio
b. Debts to assets
c. Turnover of assets
d. Cash flow
E. Costs
1. Lease payment
2. Royalties
3. Print
4. Insurance
5. Utilities
6. Telephone
7. Labor
8. Bank charges
IX. STRATEGIC PLANNING ANALYSIS
A. Long term goals
B. Manager plugins
C. Renewal of Franchise License
X. ANNEX
A. Competitors’ brochures
B. Feasibility studies
C. Image or representation of location