The current global scenario Let’s discuss the current scenario in the global industries. Cement, which is the most common material used in all types of construction projects, will not suffer. It is not a vague guarantee because construction never stops until they are met by legal ramifications. We can cite many examples that show that …
Cement plant recruitment: Reality or still a distant dream? Read More »
A white paper on how companies should analyze customer data for better business information and how they can use this knowledge. In an increasingly competitive world, using your client database smartly to get a better understanding of your number one asset – your customers – can make or break your company’s success. Most companies use …
In the beginning (1966) there was ELIZA – she was the first bot of her kind, had about 200 code lines and was extremely smart. But you probably don’t know her. Later came PARRY who was smarter than ELIZA (and could mimic a paranoid schizophrenic patient). But you probably don’t know PARRY either. Or ALICE …
Managing customer relationships or CRM is a very important and influential aspect of the success of any business. And really, why would this not be the case when customers are the blood flowing through the veins of a company? This is precisely why it is important to monitor all aspects that have an impact on …
According to John McCarthy, father of artificial intelligence, an AI is “the science and design of making intelligent machines, especially intelligent PC programs”. Artificial intelligence is a way to make a computer robot or software think intelligently the same way as an intelligent human thinker. Artificial intelligence (AI) is the concept of having machines “think …
New marketing technologies and consumer attitudes towards content make it necessary for marketers and businesses to change their content marketing strategies in line with prevailing trends. Smart brands always focus on the way their audiences consume content and, more importantly, what kind of content their audiences want to consume. Integrating new trends and technologies into …
Monsanto bridges genetics and big data analytics by helping farmers leverage technology to improve crops at lower costs and risk. Its precise agricultural platform allows agribusiness to realize Monsanto’s analytical dream field. Monsanto is at the heart of a growing new field called precision farming. Farmers are facing increasing pressure to grow more food in …
Monsanto bridges genetics with Big Data Analytics Read More »
Artificial intelligence is a driving business force in this rapidly changing 21st century. AI is no longer an unlikely futuristic vision, but a stark reality that is disrupting companies around the world. In the 21st century, companies are being forced to rethink traditional market practices and become more service-centric to stay relevant. Organizations like Uber …
Artificial intelligence and the economy of the 21st century Read More »
Have you ever thought about the time you spend on social media creating ads, writing status updates, responding to wall posts, etc. as a marketer? Now stop for a moment and look at the time you set aside for email marketing to expand your list, look at analytics and create attractive email content. If your …
Social media marketing or email marketing: What’s best for you? Read More »
How can you make the right and most effective decision when identifying better solutions to improve and apply to the overall performance of your organization? Business Intelligence tools make managing, collecting and analyzing important raw data or nebulous data less difficult and faster. Data mining, collection and processing of analytics, queries and reporting are all …
Business Intelligence: Leading the way to new digital opportunities Read More »
